Marketing

The chief financial officer of Tesco has said that “our business probably changed more in a couple of months following the outbreak (of Covid) than in the whole of the last 10 years.” What pressures does this bring to their approach to marketing?

Hello, I would like you to complete two major themes from my dissertation. These Major themes are social marketing in the covid-19 crisis and the feedback strategy Tesco has implemented. If you think the feedback strategy is not good enough then your free to choose another major theme but do not choose online retailing or digital expansion as they have already been done. 800 words for each theme. This is basically a part of a dissertation so no conclusion or introduction (you can introduce the theme but not the report).
The question is (The chief financial officer of Tesco has said that “our business probably changed more in a couple of months following the outbreak (of Covid) than in the whole of the last 10 years.” What pressures does this bring to their approach to marketing?) this should mostly focus on their operations in the UK, Ireland, wales. and please try to use as much academic journals as possible like arouawznd 6-8 sources from academic journals