In this case study, you will examine the how the Clean India campaign could be implemented to increase acceptance and participation by local inhabitants.
Explain the significance of the Clean India campaign for the success of Indian Tourism
Perform a SWOT analysis on the Clean India campaign
Based on your SWOT, consider the three options Mr. Gupta has outlined a the end of the case. Which would you advise him to pursue and why? What do you anticipate as the challenges he would encounter in its implementation?